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Our Clients
Trusted by leading brands
About PureRoutes
Transforming Non-Metro Food Supply
Our Vision
Building India’s non-metro food supply backbone so restaurant chains and institutional buyers can expand confidently across Tier 2 & Tier 3 cities with governed, reliable supply systems.
- From ₹2.59 Cr Year-1 execution across 15+ locations in 8 states to powering multi-city restaurant expansion nationwide.
- Designed to remove daily vendor firefighting through structured procurement, logistics discipline, and operational visibility.
Our Mission
Connect institutional food buyers with hyperlocal sourcing networks and smart logistics — making Tier 2 & Tier 3 food supply as predictable as metro operations.
PureRoutes evolved from Kanak Enterprises (December 2023), where our operating model was proven by supplying remote construction sites across multiple states before scaling to restaurant and institutional supply.
Proven Expertise in Tier 2 & Tier 3 Markets
PureRoutes has deep hands-on experience operating across remote regions with evolving market needs.
- Years of operational experience across Tier 2 and Tier 3 cities.
- Strong understanding of hyperlocal supply chain dynamics.
- Ability to deliver consistent supply where big players struggle.
With our domain knowledge, we tailor procurement and delivery models to suit non-metro restaurants and cloud kitchens.
Strong Supply Chain & Logistics Base
Built through successful operations in the construction sector across multiple states.
The same robust system now powers our food supply network.
- Existing logistics network across multiple states.
- Micro-warehousing and efficient last-mile delivery systems.
- Reliable sourcing and distribution channels built over years.
- Operational excellence proven across 15+ remote locations.
A Trusted Partner for Multi-State Operations
Our track record speaks for itself — clients rely on PureRoutes for dependable performance in challenging regions.
- Proven reliability through operations in 8 states.
- Strong relationships with suppliers and institutional buyers.
- Consistent delivery standards maintained across remote geographies.
Clients trust us because we deliver — every time.
Built for Rapid Expansion Across Small Towns
Our lean and efficient operating model lets us scale quickly into new cities and regions.
This adaptability is what makes PureRoutes different from traditional supply chain companies.
- Easily replicable operating models in new markets.
- Ability to build local supplier networks quickly.
- Fast onboarding for restaurants and cloud kitchens.
End-to-End Non-Metro Supply Enablement
Whether you're entering Tier-2 cities or scaling multi-location operations, PureRoutes provides the operating layer that keeps supply stable as complexity increases.
Our Services
A comprehensive B2B platform tailored for restaurant chains and cloud kitchens in non-metro areas
Structured Procurement Governance
We design and manage controlled procurement frameworks using existing local and regional suppliers — with defined quality standards, fallback logic, and escalation rules.
Result: consistent supply without daily vendor firefighting.
Partner Led Logistics Orchestration
Rather than owning trucks, we govern delivery behaviour through route discipline, cut-off controls, and performance SLAs across partner logistics networks.
Result: reliable last-mile execution without asset lock-in.
Tech Enabled Control Systems
Centralised ordering, visibility, and exception handling — built for teams managing multiple cities simultaneously.
Result: fewer surprises as footprint expands.
City-Wise Planning Intelligence
Operational insights derived from non-metro execution — including category volatility, substitution planning, and city-specific constraints.
Result: better expansion decisions before issues surface.
Expansion-Ready Commercial Structuring
Commercial frameworks designed to reduce rollout friction during early expansion phases — while preserving long-term discipline.
Result: launches move faster without compromising control.
Hyperlocal Replication Playbooks
Proven operating playbooks that translate metro SOPs into non-metro reality — without over-engineering or quality drift.
Result: repeatable city launches.
Frequently Asked Questions
Your questions about PureRoutes answered
Contact
Contact Us
Address
T-2282, Ashok Nagar, Faiz Road, Ashoka Pahari, Karol Bagh, New Delhi - 110 005
Call Us
+91 9343129234
Email Us
communications@pureroutes.com